Cookie Diet: Misleading Or Hidden Weight Loss Tool?

(NBC10.com) - Company Claims Protein Cookies Replace Meal, Snack Bars

Would you believe that you could eat cookies to lose weight?

The newest diet product to hit store shelves, The eight cookie diet, promises more protein than a steak dinner, while curbing your cravings. But does it work?

Touting less than one net carb, 190 calories and only six grams of fat, this half-page ad for the HALO Power Protein Cookie claims, "you can lose weight fast." They say all it takes is eight cookies a day.

Dawn Clark is an experienced dieter who agreed to try them out.

"I've done Slim Fast, Weight Watchers, the grapefruit diet, the cabbage diet," Clark said.

Registered dietician Nadiya Timperman took a close look at the cookie diet to see if it lives up to the label's claim.

She said the claim on the HALO Power Protein Cookies label that the product replaces meal and snack bars, is misleading.

"Do I think it's the same as eating a meal? No. Absolutely not," Timperman said. "You simply can't mush it all down and stick it in to a bar, cookie, or a shake."

PatentHEALTH's ad is clear -- eight cookies a day, and you'll lose weight fast. But it's not clear on how to take those cookies.

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